Communications Toolkit

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What is the NCCEP Communications Toolkit?

Communications is the foundation of the work we do. The GEAR UP Communications Advisory Committee came together to develop this tool kit to better support communications and the GEAR UP mission. If you are a GEAR UP communicator, coordinator, Director, or anyone in the community working towards serving your students and families, access this toolkit to bolster your work.


The #GEARUPworks message varies by audience and by topic. Many GEAR UP communities utilize social media to reach their students and advertise GEAR UP services and events. Other GEAR UP communities use online newsletters to keep their partners up-to-date on GEAR UP successes. Learn more about how to best target your audiences and continue to implement the GEAR UP mission.


Communications is a broad term in the 21st century. Communications work cans span traditional print media through short and engaging social media videos. Learn more about each platform, the best content for each platform, and how to elevate the GEAR UP message differently for each communications platform.


Research and evaluation is the foundation of the #GEARUPworks message. Learn more in this section about how to communicate your GEAR UP data to bolster the message that GEAR UP does work and learn how to evaluate your communications plan to better serve your stakeholders and community.