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Concurrent Session #55 (Monday, July 21, 2014)

Advising/Counseling, Digital Innovation

West Virginia GEAR UP has launched a new service to help students prepare for and succeed in college—college counseling by text message. The pilot project "nudges" students to complete key college tasks, such as completing the FAFSA or connecting with academic advisors. The system also increases students' access to college planning help by allowing them to text college counselors. This session will provide an overview of West Virginia's model and outline strategies for implementation.

Jessica Kennedy, Assistant Director of Communications, West Virginia Higher Education Policy Commission, Charleston, WV
Adam S. Green, Ed.D., Senior Director of Student Success and P-20 Initiatives, West Virginia Higher Education Policy Commission, Charleston, WV
Benjamin L. Castleman, Ed.D., Assistant Professor of Education and Public Policy, University of Virginia, Charlottesville, VA
Brian Kathman, Chief Executive Officer, Signal Vine, Alexandria, VA