Concurrent Session #19 (Monday, July 21, 2014)
Advocacy and Communication, Grant Management, Digital Innovation
Over the course of the past 13 years Region One ESC GEAR UP, has developed a cohesive message that permeates throughout the community. Attendees will reflect on the importance of crafting a clear message that conveys the Partnership's mission, vision, and goals and maximizes communication potential. Discussion will include the impact of District Leadership Teams in developing the college-going message at districts. A review of various platforms, which include iTunes U, Pinterest, television programming with a local ABC affiliate, local Spanish radio programming, and magazines, will be shared as examples of our communications methodology.
Nicole Saenz, Education Specialist, Region One ESC GEAR UP: Ready, Set, College! Partnership, Edinburg, TX
David Hernandez, Education Specialist, Region One ESC GEAR UP: Ready, Set, College! Partnership, Edinburg, TX