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Concurrent Session #19 (Monday, July 21, 2014)

Advocacy and Communication, Grant Management, Digital Innovation

Over the course of the past 13 years Region One ESC GEAR UP, has developed a cohesive message that permeates throughout the community.  Attendees will reflect on the importance of crafting a clear message that conveys the Partnership's mission, vision, and goals and maximizes communication potential.  Discussion will include the impact of District Leadership Teams in developing the college-going message at districts. A review of various platforms, which include iTunes U, Pinterest, television programming with a local ABC affiliate, local Spanish radio programming, and magazines,  will be shared as examples of our communications methodology.

Nicole Saenz, Education Specialist, Region One ESC GEAR UP: Ready, Set, College! Partnership, Edinburg, TX
David Hernandez, Education Specialist, Region One ESC GEAR UP: Ready, Set, College! Partnership, Edinburg, TX